AI Insights · Timothy · July 2022
Top 5 Virtual Fitness Programs on iOS in the UK: Q2 2022
Discover the performance trends of the top 5 virtual fitness programs on iOS in the UK during Q2 2022, including weekly downloads, revenue, and active users.
In the second quarter of 2022, the iOS platform in the United Kingdom saw notable performance trends among the top 5 virtual fitness programs. The data, sourced from Sensor Tower, highlights the weekly downloads, revenue, and active user metrics for each app.
Strava: Run, Bike, Hike experienced a steady rise in weekly revenue, peaking at approximately $219K in mid-May. Weekly downloads ranged from 10K to 14K, with a peak in early May. The app maintained a robust active user base, starting at around 433K and peaking at 487K in the first week of May before stabilizing around 432K by the end of June.
Fitbit: Health & Fitness saw fluctuating weekly revenue with a low of approximately $106K in mid-April and a high of $189K in late June. Weekly downloads hovered between 9K and 12K, showing a slight uptick towards the end of the quarter. Active users remained relatively stable, averaging around 215K to 225K.
OS Maps: Walk, Hike, Run, Bike showed a significant increase in weekly revenue, reaching a high of $131K in late April. Weekly downloads spiked notably at the end of May with 23K downloads. Active users also saw a peak in late May, reaching 35K, before stabilizing around 25K by the end of June.
Zwift: Ride and Run maintained a consistent weekly revenue, peaking at approximately $123K in early May. Weekly downloads remained low but steady, ranging between 400 and 600. Active users fluctuated slightly, starting at around 6.7K and ending the quarter at approximately 6K.
Courtney Black Fitness experienced variable weekly revenue, peaking at around $123K in early April. Weekly downloads were modest, ranging from 300 to 700. Data on active users was not available for this app.
For more detailed insights and data, visit Sensor Tower.
